The Impact of Digital Modernity on Administrative Performance in Saudi Universities

Abstract

The study aimed to assess the impact of digital modernity on administrative performance at Northern Border University, Saudi Arabia. The research involved 788 employees and a sample of 395 individuals. The study used a descriptive approach and SPSS program to analyze data. Results showed that the university's contribution to employee awareness of digital systems in administrative work was significant, with a mean of 4.41. However, there was a discrepancy around the axis of digital modernity. The study also found that digital transformation contributed to the development of administrative performance, with a mean of 4.07, indicating agreement. The advantages and constraints of digital modernity on administrative performance were also agreed upon. The study recommends meeting the needs of digital transformation and supporting the process to keep pace with global development.