Vol. 2024 No. 2 (2024)

Articles

• The role of digital financial inclusion in promoting entrepreneurship in China: A provincial perspective

  Faryal Razzaq, Jabbar Ul-Haq, Qazi Muhammad Adnan Hye, Ahmed Raza Cheema

  30-40

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• The use of artificial intelligence in marketing strategies: Automation, personalization and forecasting

  Maciej Potwora, Olha Vdovichena, Dmytrii Semchuk, Liubov Lipych, Volodymyr Saienko

  41-49

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• The behaviour of e-commerce users: An empirical investigation of online shopping

  Syeliya Md Zaini, Nurul Hidayana Mohd Noor, Gholamreza Zandi

  50-60

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• The relationship between auditor diversity and audit quality

  David Jalagonia, Kakhi Kopaliani, Marine Khubua, Iuri Papaskua, Ana Osiqmishvili

  61-67

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• Tax morale and taxpayers’ compliance among SMEs in Nigeria

  Adeyemi Wasiu Alabi, Fatai Abiodun Atanda, Ishola Rufus Akintoye, Sunday Gboyega Kajola

  68-78

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