LAM, Nguyen Que; KIEN, Nguyen The. Research on Consumer Buying Behavior When Watching Livestreams on Digital Technology Platforms in Vietnam. Journal of Management World, [S. l.], v. 2024, n. 5, p. 89–105, 2024. DOI: 10.53935/jomw.v2024i4.770. Disponível em: https://academiainsight.com/index.php/mw/article/view/707. Acesso em: 14 jun. 2026.